Con Edison Social Media Manager

Con Edison is seeking a Social Media Manager.  This is a full-time position at their location at 4 Irving Place in Manhattan.

Core Responsibilites

Lead the strategy and execution of Con Edison's paid and organic social media programs, helping to drive external positioning in the marketplace and education/engagement with customers and constituents

Serve as primary liaison with key external stakeholders, including the cohort of agencies (digital, media, creative) supporting the development, placement and measurement efforts for social; work to ensure high quality and on-time delivery of all assets

Serve as primary liaison with key internal stakeholders, including business leaders and contacts that will be leveraging advertising programs; work to ensure commitments and clarity on all deliverables

Work closely with Customer Operations team to support ongoing social media monitoring for customer needs and communications

Work closely with media relations team to leverage social media as a platform for sharing news, updates and emergency communications

Manage Con Edison's social media tech stack, including community management platform, scheduling software and metrics/reporting

Function as primary social media practice leader, coordinating all necessary meetings, and leading the development and dissemination of relevant communications, project updates, and status reports; oversee the enhancement and continual population of a social media calendar

Lead the periodic development and presentation of executive summaries that outline key metrics, engagement, highlighting impact and informing social media investment planning

Actively scan the external environment for technology updates, news, trends, opportunities, and risks - maintain an ongoing understanding of Con Edison's positioning and perception with customers to inform decision making

Oversee all elements of the social media budget, providing updates with clarity and cadence to marketing leadership

 

Required Education/Experience

Bachelor's Degree Minimum of 8 years of work experience, with 6+ years in progressive roles in social media, advertising, marketing, brand strategy and activation, communications, consulting, operations and/or program management.

Preferred Education/Experience

Master's Degree Minimum of 6 years of work experience, with at least 6 years in progressive roles in social media, advertising, marketing, brand strategy and activation, communications, consulting, operations and/or program management.

 

Required Work Experience

Demonstrated ability to take ownership and accountability, resourcefulness, tenacious follow-through, detail-oriented and creative problem-solver Required

Energetic, enthusiastic, flexible, persuasive and proactive attitude with strong influencing skills Required

Experience leading teams and managing and developing employees Required

Experience working with senior partners/leadership, diverse teams, senior clients and their teams across a matrixed organization Required

Demonstrated experience working with cross-cultural teams; strong appreciation for cultural differences and ability to adapt approaches as required Required

Proven ability to work and maintain composure in a fast-paced, high-volume, and often deadline driven environment, with a practical and pragmatic approach to delivery Required

Strong collaboration skills; team-oriented with ability to manage multiple projects at once Required

Self-starter who can work in a virtual environment Required

Strong social media skillset - including knowledge of all platforms, community management, campaign measurement and analytics tools Required

Strong project management, time management, and organizational skills Required

Strategic and critical thinking capability - with a view to being able to connect the dots, spot and shape opportunities and think ahead Required

Strong research and analytical skills - confidence in providing insights and recommendations Required

Excellent written and verbal communication skills Required

Advanced Microsoft Office skills - particularly on PowerPoint, Excel and Teams - with the ability to create high quality and impactful deliverables Req

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